






Graphic Design
(graphic design and creative services)
Turnaround Time
Turnaround time for graphic design and creative services varies depending
on the size and scope of the project.
Guideline for Pricing
The following rates are used only as a basis for the estimate and for changes
made by the client after approval of any artwork produced, other factors may
apply.
Hourly rate for graphic design and creative services: $75 an hour*
*Additional Pricing Info: The hourly rates above are general guidelines for
our services and for changes made by the client after approval of any artwork
produced. Serkworks' prices are based on the project rather than by the hour.
This allows us to adjust the price according to the complexity of the project
and any additional expenses i.e. photography, Illustration, copywriting as
well as any usage and licensing rights that are included in these services.
(See About Usage Rights under Commercial Illustration)
Note: Rush jobs usually involve rescheduling projects that Serkworks already
has in progress. Thus in many cases a premium is added. Serkworks may charge
a "cancellation fee" for jobs terminated by the client after work has been
done but before delivery of the final art, equal to 75% of the negotiated
amount. Any additional expenses that are incurred, i.e. messengers, models,
travel etc. will be added to the final payment.
The Process
Step One: Assessing the Project:
We discuss the details of your project. Using the details discussed as a basis
Serkworks will provide you with a personalized estimate. After the estimate
is approved and returned to us along with a down payment of 1/3rd of the total
amount of the project we move on to step two.
Step Two: Conception
Serkworks begins this process by fleshing out a few ideas usually in the form
of rough sketches or comprehensives. We will submit anywhere from 2 to 3 comps,
which can be altered, reworked, tightened up, or combined, until the concept
is acceptable to you. You can ok the final sketches either by email, post
or fax. Once we receive a go ahead from you Serkworks can proceed to creating
the final art. Any additional changes made by the client after approval of
the final sketch will be billed at the hourly rate. After approval of the
final sketch we ask that you pay a second installment of 1/3rd of the total
amount of the project
Step Three: The Final Artwork
Serkworks now moves on to laying out the final design. Once the final art
is complete and you are satisfied with the results Serkworks then receives
the remaining 1/3rd and delivers the artwork on disk or via email along with
any applicable usage rights purchased.
Other Services
Commercial
Illustration (illustration, cartooning, character design)
Conceptual Illustration (comprehensives, production
art and storyboards)
Logo Design (corporate id and branding)
Web Design (static and Flash animation)
Serkscapes (murals and themed environments)